People who wait until Boxing Day to dive into the sales are doing it all wrong. Black Friday 2015 has become the biggest shopping day of the year, when retailers knock prices across much of their stock to kick-start the gift-buying season.
This year, internet sales over the 24-hour period are expected to surpass £1bn for the first time in UK history. Ebay said it anticipates 9m Brits will visit its website on Black Friday 2015 , buying 25 items every second.
The Centre for Retail Research estimates online spending on Black Friday 2015to be closer to £966m, with total Black Friday sales (including in stores) reaching £1.39bn and shopping over the entire weekend nearing £3.5bn.
Needless to say, things can get a little messy – and Asda, which made Black Friday 2015 mainstream in the UK – has washed its hands of the whole 24-hour frenzy this year.
On Black Friday 2014 last year, British consumers spent £810m on online purchases alone. That works out to a rate of £9,375 every second.
When is Black Friday 2015?
The sales bonanza takes place the day after Thanksgiving, which is the fourth Thursday in November. This year, Black Friday 2015 falls on November 27.
Most sales kick off at midnight or at 8am, although the day is creeping earlier and earlier, with many retailers launching the offers the evening before or even at the start of the week. This year, some merchants have already kicked off their deals.
Black Friday 2016 is on Friday, the 25th of November, 2016
Black Friday 2017 is on Friday, the 24th of November, 2017
Black Friday 2018 is on Friday, the 23rd of November, 2018
Black Friday 2019 is on Friday, the 29th of November, 2019
Black Friday 2020 is on Friday, the 27th of November, 2020
Black Friday 2021 is on Friday, the 26th of November, 2021
Black Friday 2022 is on Friday, the 25th of November, 2022
Black Friday 2023 is on Friday, the 24th of November, 2023
Previous Black Friday Dates:
Black Friday 2014 is on Friday, the 28th of November, 2014
Black Friday 2013 is on Friday, the 29th of November, 2013
Black Friday 2012 is on Friday, the 23rd of November, 2012
Black Friday 2011 is on Friday, the 25th of November, 2011
Black Friday 2010 is on Friday, the 26th of November, 2010
Black Friday 2009 is on Friday, the 27th of November, 2009
Where did Black Friday get its name?
“Black” has traditionally been applied to days with major stock market crashes, such as when an attempt to manipulate the gold market led to a Black Friday in September 1869.
The term was first used in the shopping context more than 50 years ago by Philadelphia police officers to describe the chaotic day after Thanksgiving when the city was overrun with the traffic of consumers flocking to the Christmas sales and sports fans travelling to the annual Army vs Navy American football game.
Retailers tried to rename the day “Big Friday”, but it didn’t stick.
It is also believed that the name comes from the day when many retailers, which do not make a profit until the Christmas trading period, move from the red into the black.
Due to the chaotic scenes that have become part and parcel of Black Friday, The Telegraph last year christened the day “black and blue Friday”.